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The reason for this is that this broker tailors its website to the newbie investor. For example, it takes just minutes to open a Coinbase account, and you can buy Bitcoin with a debit card or bank account.
With that being said, Coinbase does come with its flaws – especially in the fees department. As such, I would suggest reading my in-depth Coinbase review prior to taking the plunge. I cover factors such as user-friendliness, fees, commissions, safety, and customer support.